Category Archives: Sharing Trends

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Top Shares 10-24-2014

ftw.usatoday.com Peyton Manning rips Denver’s ‘disrespectful’ scoreboard operator After having just beat the NFL’s all-time passing touchdown record, Denver Bronco’s quarterback Peyton Manning made it well known in a press conference that he is not happy with the team’s scoreboard operator. Calling his actions ‘disrespectful,’ I think we may be seeing some changes in the Read more…

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Ebola Tragedy is Sweeping the Web

Last week, we released the Consumer Sharing Trends report for Q3 talking about the importance of RTM strategies in connecting with the right audiences at the right time.  We analyzed sharing patterns around some of this quarter’s most notable events and shed light on different ways marketers can layer social data into their RTM strategies. Read more…

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Consumers reach Peak Engagement within 24 Hours of an Event

Shares surrounding events are 5x more likely to draw clickbacks within 24 hours. That’s a huge opportunity for marketers considering RTM strategies. Connecting with the right audiences at the right time allows marketers to tap into major swells in social engagement. But as we’ve found, RTM isn’t a “set it and forget it” affair. Sharing Read more…

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Top Shares 10-10-2014

ftw.usatoday.com Former Oklahoma coach Barry Switzer admits he covered up minor charges against players It’s been a tough couple of months in the media for college and professional football leagues. Apparently when it rains it pours, because many more indiscretions by players that have been covered up are coming to light. Barry Switzer, coach of Read more…

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Top Shares 10-3-2014

libertynews.com Well That Escalated Quickly – TX Health Officials Now Admit 100 Residents May Have Been Exposed to Ebola After the recent Ebola outbreak in Africa many feared that the virus would travel across the waters and break the barriers of the US — and it has finally happened. There is one confirmed case of Read more…

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How Social Said Good-Bye to Derek Jeter

Last week we said goodbye to Derek Jeter, the most valuable baseball player of our generation. Jeter’s farewell tour consisted of emotional TV spots, candid interviews, and magazine photo shoots, and the Internet exploded in celebration of his legacy. We looked at Jeter sharing over the past few weeks, focusing on Gatorade’s ‘Made in New Read more…

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Top Shares 9-25-2014

thewrap.com Ben Affleck and Rosamund Pike Sparks Fly in First ‘Gone Girl’ Clip (Video)  The infamous book is shortly premiering in theaters with Ben Affleck, and semi-newcomer Rosamund Pike. There are conflicting views on the trailer, but viewers agree that the two stars are smoldering in this first clip. Do you think the movie will Read more…

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Top Shares 9-17-2014

money.cnn.com Anheuser-Busch criticizes NFL: ‘We are not satisfied’ In the wake of the recent Ray Rice and Adrian Peterson domestic violence incidents it was only a matter of time before an NFL sponsor spoke out against how the league has been handling these situations. And this wasn’t just any brand sponsor, it was Anheuser-Busch — Read more…

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Apple’s Week in Review

It’s been an exciting few weeks for Apple. Rumors have been circulating for months about an updated iPhone, a new operating system and an ‘Apple Watch’ and, on Tuesday, the big guys finally dished the dirt at their keynote presentation in Cupertino.  The Internet exploded with buzz reaching nearly 40,000 shares the moment Tim Cook Read more…