It’s long been accepted that social media is a valuable destination for consumers when they are on the path to purchase. Although there are strong social signals across networks, we have found that Pinterest signals are very strong indications of a potential purchase.

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And the Oscar Goes to…

We’ll have to wait until Sunday night to know for sure, but social media has given us some insight into who to pay close attention to at the 87th Academy Awards. It’s no surprise that Bradley Cooper, heartthrob and incredible actor, has been trending across social channels this week, most notably on Facebook, more than Read more…

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Share The Love

This Valentine’s Day what are you doing to #ShareTheLove? This holiday isn’t just for people in a relationship, and it’s not all hearts & balloons. This holiday is to celebrate the people you love in your life. Mindvalley is a culture oriented company that created an idea called Love Week. Vishen Lakhiani, founder of Mindvalley Read more…

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A Whirlwind Week for News Anchors

Tragedy, scandal and shock are some words that come to mind for Americans when confronted with the events surrounding nightly news anchors this week. For many, Brian Williams, Jon Stewart and Bob Simon have become the trusted, reliable voices to turn to in times of controversy and confusion.  And now, for varying reasons, these voices Read more…

ShareThis mobile solutions

Docker at ShareThis

Like many dev groups, we love our ops team and consider them top notch, capable, and imbued with a ton of dev ops foo. Nonetheless, we’ve been on the prowl for better and better ways to deploy code to prod reliably and without time consuming 1 on 1 sessions sitting in front of each other’s Read more…

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Patriots Win the Social Bowl

If you watched the game on Sunday you probably felt one of two emotions: triumphant elation or deep, crushing disappointment. Either way, the Big Game was an eventful day for fans and brands alike, generating more social activity than any other sporting event to date. Here’s how the game stacked up for sharers.

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Climate Change and Net Neutrality Will be Top of Mind for Democrats in 2016

The social web has certainly evolved since Obama won the second term. Social networks have evolved to take on a much more meaningful scope in people’s lives. Voters certainly haven’t been shy about expressing their political opinions on social media, either; there are over 11 million politics-related social signals occurring on social networks every day. Read more…

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Why We Picked Cassandra For Big Data

Easy scale-outs, high write throughputs, and lower costs were key, but Cassandra does have its limitations. Like good carpenters, data engineers know that different tasks require different tools. Picking the right tools — and knowing how to use them — can be the most important part of any job. Here’s how we settled on Cassandra Read more…

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We Went to Digital Content Next, Here’s What We Thought

Digital Content Next (DCN–and formerly the OPA) Summit continues to be one of the best publisher/industry events out there. The organization has a limited number of non-publisher members, of which we are proud to be one. There are 100 or so of the top digital publishers (content producers) and only a handful vendor attendees–offering an Read more…

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Patriots Take an Early Win on Social

What happened last year? Mobile proved to be a major driver of timely engagement. In the week before and after an event, mobile devices drive 72% of total sharing – which is 33% higher than average. Within 24 hours of a major event, 85% of sharing activity occurs on mobile devices, 58% greater than average. Read more…

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Q4 2014 Consumer Sharing Trends Report

In July 2014, we released our Q2 Consumer Sharing Trends Report along with the key takeaway: mobile sharing growth continues. In our latest Q4 2014 Consumer Sharing Trends Report, we’ve found that mobile sharing grew even more in the second half of the year. Since January 2014, overall mobile device sharing activity increased 28%. Much Read more…