If you use ShareThis tools to enable sharing features and collect data analytics on your website, below are the details of the privacy aspects.
Pseudonymised Personal Data from Your Visitors
The data our tools collect on your website is pseudonymised personal data. We know how a particular browser or device interacts with your website; we do not know the person behind the browser or device. We know what you know about your visitors: where they came from (referring domain), the type of browser they are using, their IP address, a certain portion of items they’ve browsed online.
We may offer tools that provide analytics for your website, letting you better understand the visitors’ use and interactions. This information tells you how many people are sharing content from your website. We may also offer aggregate browsing data so you may infer the people most likely to share your content with their friends are, for example, soccer fans.
Personally Identifiable Information from Your Visitors
Your visitors can voluntarily register a social sharing account with ShareThis. They can email ShareThis with questions. In those instances, we use the personally identifiable information only to process the request. The analytics data or usage data is not tied to their personally identifiable information (PII).
To protect your visitors, we ask that you not pass any data that could be used or recognized as PII. We promote Google’s best practices to avoid sending PII found at this link. These recommendations include form implementation (use POST rather than GET), URL schemes, links in emails, and keywords for targeting purposes. Please review these and put into practice on your site.
No Children under 16
Data Also Used for Advertising
We help advertisers find consumers who are likely to be interested in their products or services based on what their browsers or devices share online. This is how we support our business with a service that is free to you and consumers. This means we use pixels to place a cookie on your visitors’ browsers. In some cases, this may involve your visitors receiving a cookie from an advertising partner. They can manage their preferences for interest-based advertising at AboutAds.info or NetworkAdvertisingInitiative.org.
We also use statistical IDs for analytics. The statistical IDs are not currently used for interest-based advertising. If we start using non-cookie technologies for interest-based advertising, we will update this page and our privacy notice, along with providing an opt-out through the NAI opt out platform.
Your Visitors Can Opt Out of Interest-Based Advertising
Visitors can easily choose to opt out of ShareThis data collection for interest-based advertising at any time by going here. This prevents them seeing ads based on data collected by ShareThis. It will not prevent them from seeing ads as they browse online; it only prevents ads based on data collected by ShareThis.
Privacy Notice You Need to Give to Your Visitors
“We may allow third-party companies, including ad networks, to serve advertisements, providing other advertising services and/or collect certain information when you visit our website. Third-party companies may use pseudonymised personal data (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over) during your visit to this website in order to provide advertisements about goods and services likely to be of interest to you. To learn more about Interest-Based Advertising or to opt-out of this type of advertising, you can visit AboutAds.info/choices or www.networkadvertising.org/choices/.”
Some third-party companies may also use non-cookie technologies, such as statistical IDs. Please keep in mind that your web browser may not permit you to block the use of these non-cookie technologies, and those browser settings that block cookies may have no effect on such techniques. If the third-party company uses the non-cookie technologies for interest-based advertising, you can opt out at www.networkadvertising.org/choices. Please note the industry opt out only applies to use for interest-based advertising and may not apply to use for analytics or attribution.”
Member of Self-Regulatory Programs Focused on Privacy, Notification, and Choice
The advertising technology industry has created standards to ensure that consumers can see how their data is being collected and choose what they share. We are members of the two industry organizations that protects consumer privacy – the Network Advertising Initiative (NAI) and the Digital Advertising Alliance (DAA). We are committed to adherence with their privacy standards. You can learn more by visiting AboutAds.info or NetworkAdvertisingInitiative.org.
Publisher Information – Collection, Use and Opt Out Option
We collect personally identifiable information such as first and last name, phone number, zip code, e-mail address, professional title, company name, and password from our Publishers.
We use this information to respond to requests that you make, or to aid us in serving you better. We use your Personal Information in the following ways: to facilitate the creation of and secure your account on our network; identify you as a user in our system; provide improved administration of our website, products, and related services; improve the quality of experience when you interact with our website, products, and related services; send you a welcome e-mail to verify ownership of the e-mail address provided when your account was created; send you administrative e-mail notifications, such as security or support and maintenance advisories; send promotional communications; provide you with hardcopy or electronic newsletters, or surveys; send upgrades and special offers related to our Products and related services and for other marketing purposes, should you request to receive such communications from us; make telephone calls to you, from time to time, as a part of secondary fraud protection or to solicit your feedback. We also track our interactions with you through analytics cookies on our website and embedded in our emails. If you do not wish to receive marketing emails from us, you can unsubscribe at the bottom of the emails. You may still receive emails concerning administrative items. You also can also opt out of any online behavioral advertising tracking through the Network Advertising Initiative opt out tool found here.