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If you’ve spent any time on Twitter, you know that the coveted blue checkmark – which means you’re verified – gives you more credibility and influence with your audience. Twitter…
Social media is a crowded (and noisy) place. Consider this: approximately 92 percent of B2B marketers in North America are on social media, as are 68 percent of small- and medium-sized enterprises….
Did you know that Facebook is one of the world’s fastest growing ad networks, with ad rates more than doubling in the last two years? It’s no surprise: With 2.23…
There are plenty of great social media marketing blogs, content marketing blogs, and the like, but you can’t exactly read on your morning commute if you’re behind the wheel. Or…
A Facebook cover photo is often the first point of contact you have with potential followers. Bottom line: This is one arena where first impressions count. There is a right…
If you think Snapchat is only for the teenage crowd, think again: According to Statista‘s data (as of January 2018), among U.S. internet users, 78% of 18 to 24 year-olds,…
Still photos and moving video are the darlings of the 2018 digital landscape – the heart and soul of social and a dominating force in your marketing efforts. Bottom line: It…
A picture might be worth 1,000 words, but that’s not to say words can’t enhance your pictures. On Instagram, your photos are the visuals that grab attention, but your caption…
We’ve all seen them: those brilliant GIF comments on Facebook that somehow perfectly depict a sentiment without saying a word. If you’ve been watching with envy as some users seem…
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